It’s no secret that a large portion of any blog traffic often comes from Pinterest. Yes, Twitter, Instagram and Email marketing are all fantastic tools, but Pinterest is a clear winner in my eyes. It might take a little while to get the hang of, but there’s no denying that Pinterest is super addictive and one of the easiest platforms to generate views and shares on.
After a lot of time, research and trial and error I’ve finally figured out a Pinterest strategy that is working for me. Of course, there’s always more to learn and more room for growth, but I’m going to share the first three things I did that seriously helped spike my blog traffic and Pinterest views.
Create fresh pins
Pinterest favours fresh pins, that means uploading new images with new titles and descriptions to your blog posts. Pins often do better when they also have large, clear, easy to read text on them. Use that text to give viewers an idea of what your post is about. Make it something catchy that will draw readers in so that your views convert to close ups, and your close ups convert to link clicks! If you struggle for time to create fresh pins or to constantly come up with fresh designs, I offer graphics creation and can help you out with a delivery turn over of 24 hours max.
Trust me, I did not prioritise manual pinning for a loooooong time but I wish I had! A couple of weeks ago, as I sat at my computer thinking about how I really wasn’t in the right head space to be writing or engaging on social media, I was mindlessly scrolling through Pinterest adding to my boards. What I didn’t expect was the sudden spike in monthly views, impressions and followers I would gain overnight. I try not to get too caught up in the superficial analytics but views, impressions and engagement all contribute to the most important analytic (link clicks). I try to pin to my boards as evenly as possible, to do this I will often pin one from my suggested page on each board and send one pin to tailwind… which leads us to the final point…
Manual pinning is doing wonders for my Pinterest engagement, but Tailwind is still an important part of that process! I utilise tailwind for consistent posting, and to reach an audience further than Australia. The best part about working online is that I can help people from all over the world, but that means I need an online presence 24/7. On top of the fact that I do need to sleep at some point, I also have other clients who need my attention and time too and work a full time job during the week. Tailwind makes sure I’ve got 24/7 reach and flexibility when it comes to consistent pinning. Tailwind has tribes where you can re-pin and share your own pins with the tribe. If it wasn’t for Tailwind I would probably go crazy!
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If manual pinning and Tailwind are something you don’t have the time for, check out the packages I offer! I’m currently offering half price for your first booking!